analytics
analytics — noun
1. the use of computers, maths, and large sets of data to find patterns and measure
the use of computers, maths, and large sets of data to find patterns and measure what is happening, especially in business, websites, or apps.
Our online store uses analytics to see which ads bring paying customers.
use analytics to + verb
With better analytics, the hospital found longer waits on Monday mornings.
analytics for measuring performance
The marketing team built an analytics model for holiday shopping patterns.
In retail, analytics often combines sales records with weather data.
The bank hired three people for its customer analytics team.
- data analysis
broader and more general; not always focused on computer-based tracking
- statistics
can mean the numbers themselves or the subject of mathematics, not the whole business tool
- measurement
more general; stresses checking performance, not pattern-finding
- tracking
more informal; often focuses on watching changes over time
文法句型
use analytics to + verb
analytics + noun
用法筆記
Usually uncountable and often followed by a noun naming the area, such as 'web analytics' or 'sales analytics'. Use this sense for the method or field itself, not for the numbers it produces.
常見錯誤
2. the numbers, charts, and other findings that come out of this kind of computer s
the numbers, charts, and other findings that come out of this kind of computer study.
Yesterday's analytics showed a sharp drop in ticket sales after noon.
analytics showed + result
The campaign analytics from April are in a folder on Drive.
analytics from + source
After the update, our app analytics looked much better on Friday.
These analytics help the coach see where the team lost possession.
On the dashboard, the analytics were clear even to new staff.
文法句型
analytics show + clause
analytics from + source
用法筆記
Often appears with verbs like 'show', 'suggest', 'reveal', or 'look'. Distinguish from sense 1: if you can replace it with 'results', 'figures', or 'numbers on the dashboard', this is sense 2.